Thursday, February 9, 2017

Social Media and Business Interactions

Hello again everybody! Today I'm going to discuss and share some of my insight on business interactions relative to social media. We've all (I know I certainly have) had issues communicating with businesses before. This could be anything from customer service, returns, memberships (those can be a hassle!), or even just a simple question. Personally, I think social media has made it a little easier to communicate with businesses.

Posting your issue to the social media page of whichever business you need the attention of can certainly get their attention and help you fix the problem. After all, their social media platform is a direct reflection of them. I've never had a situation where I took negative feedback to social media for a business but I have left positive comments or tagged their page if I upload a post or image with their product. I've seen tons of scenarios where a business will share a consumers post or image with their product as a way to show gratitude.

If I had a business that I utilized social media through I would certainly interact with with my followers for both negative and positive comments. I think it's important to make people know that you appreciate them and also do your best to resolve any issue someone might be trying to communicate with you. That being said, I'd likely ignore the hecklers and spammers. You can't always reach everybody, but doing your best is important.

The fact that the business owner took the time to share a post with a thoughtful message of appreciation made he positive experience I had so special. It can really make a difference in someones life or day to see that a person or business that they believe in and spent their money on, notices them. That was exactly the case in my situation. I'm sure everyone has a different experience and I'd like to hear them all! Feel free to chime in and leave your thoughts in the comment section and as always, thank you for reading 'Ridgeway's Thoughts'!

- Dave

1 comment:

  1. Hi Dave. I agree that it is very important to be responsive to all feedback, both positive and negative. I know I really get irritated when people blow me off and don't give me the common courtesy of a response. Many times, negative feedback is much more helpful than positive feedback, and it is important to thank people for taking the time to provide feedback. The biggest challenge I have had in the past is to find the right tone to respond to nasty or demonstrably bogus complaints.

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